SPORTS ON MAX
We’ve spent years helping Max build a loyal audience of prestige TV fans, bingers, and movie-buffs. But when Live Sports came to Max for the first time in October 2023, they needed to get the word out and expand their reach to a whole new audience. Sports fans. I oversaw a creative team to launch @sportsonmax, a new account that plays specifically on the field, court, and rink — and sometimes the stage.
Role: Creative Director